Just as a physician will diagnose, prescribe, and follow up to adjust as needed, we analyze, advise, and measure to optimize.

Our 3-Step Approach to Optimal Performance

1: ANALYZE

Assess the need.

Assess market changes (e.g., a new technology, competitor, or regulation) as threats or opportunities.

  1. Listen to internal stakeholders’ objectives and key results

  2. Define what success looks like

  3. Consider the data available and fill gaps by conducting expert interviews or market research with external stakeholders

OUTPUT: Evaluation memo or slides


2: ADVISE

Co-create a strategy.

Advise on a strategy to achieve desired results, based on strengths, weaknesses, opportunities, and threats.

  1. Assess the options

  2. Create new options, if desirable

  3. Develop a strategy to achieve the vision

OUTPUT: Advisory memo or workshop


3: OPTIMIZE

Measure to maximize success.

Draft a road map for implementation, measure progress, and optimize performance.

  1. Guide implementation (break down the steps to achieve the strategy)

  2. Monitor progress (with metrics that matter)

  3. Manage toward the desired outcome, and course-correct, if needed

OUTPUT: Tactical memo or slides


Our passion is to help clients improve and extend patients’ lives, expand access, increase equity, and generate value in healthcare.

 
 

Get your project started today on:

• Market Strategy
• Market Research
• Market Access
• Health Policy